What is EBC / A+ Content?
How Does it Work?

Amazon EBC Design, also known as Enhanced Brand Content, involves creating visually enhanced product detail pages on Amazon. It allows brand owners to showcase their products using enhanced images, graphics, and detailed descriptions.

Benefits of Amazon EBC Design:

Find best answers for your questions!
5 Frequently asked questions about Amazon EBC Design:

Enhanced Brand Content is available to brand registered sellers on Amazon. Third-party sellers can enroll in the Amazon Brand Registry program to access this feature.

Amazon allows up to 7 images in Enhanced Brand Content. It’s important to choose high-quality images that showcase the product’s features effectively.

Amazon provides pre-designed templates for Enhanced Brand Content. While you cannot fully customize the layout, you can choose from different modules to showcase your product information creatively.

While Enhanced Brand Content itself doesn’t have a direct impact on Amazon’s search algorithm, it can indirectly improve conversion rates, customer engagement, and overall sales, which can positively influence search rankings.

Yes, you can make updates and modifications to your Enhanced Brand Content design at any time. It’s recommended to monitor performance and make necessary improvements based on customer feedback and data analysis.

WHAT’S INCLUDED?
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1. Understanding Audience

Understand your target audience and their preferences.

2. add key selling points

Identify the key selling points and unique features of your product.

3. Copywriting

Craft compelling and persuasive copywriting to showcase the product's value.

4. make mixture

Utilize a mix of text, images, and graphics to tell a cohesive and engaging brand story.

5. ensure consistency

Ensure consistent branding and messaging throughout the EBC design.

6. test & Launch

Test and optimize the design based on customer feedback and performance metrics.

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